Introducing the business plan. We talked about how a recipe is the cooking version
of a business plan. There’s many steps
to make gallo pinto and you need to
follow all the steps in order or it won’t turn out well. Then I made them do a jigsaw puzzle where
marketing, costs, production etc. are all interconnected. One team did it super quickly (and received a
prize of peanut M&M’s) while the others struggle mightily.
Presentation of the prototype. Didn’t spend too much time on this. All of the students have to present their
prototype to the class. So we made a
list of do’s and don’ts of presenting.
Market study.
Defining what a market is in business terms is hard to do in
Nicaragua. So we discussed characteristics
of buyers (age, sex, income, profession etc) and how they relate to certain
goods and services.
Design of a Market Study.
Since our students struggle with creating good questions for their
surveys, I played 20 questions with the teachers. It was funny how much they struggled because
they’ve never played before. But it was
a good exercise and then we discussed the do’s and don’ts of survey making.
Next one scheduled for May 28th, woohoo!
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